The byline
that isn't there.

TrizCom has published 417 posts. In the markup an answer engine actually reads, not one of them was written by a person.

What the engine sees, on every post I sampled
01

The scorecard

Twelve signals, weighted toward attribution and identity rather than crawl mechanics, computed from raw HTML fetched live. Nothing on this page is typed by hand; every number below is written by the analyzer into a JSON file that this page renders.

02

What is already right

Worth saying first, because it changes what the work is. This is not a rebuild. The foundations are in place and the gaps are narrow and specific.

03

The gaps, with the evidence

Each one is checkable in your own view-source in under a minute. I have quoted the exact values rather than describing them.

04

Page by page

The five pages I sampled, scored independently.

05

Run it yourself

A captured audit is unfalsifiable, so here is the same analyzer as a live endpoint. Point it at any public page, including a client's, including a competitor's. It fetches one page plus robots.txt, llms.txt and sitemap.xml, and scores what it finds.

The endpoint fetches a URL you supply, so it is hostile input by definition. It allows http and https only, resolves DNS inside the socket's own resolver so the address that was checked is the address that gets connected to, re-validates every redirect hop, and caps both body size and request time. The DNS rebinding hole that the naive version of this has is closed, and there is a test for it.

06

What I would do first

In the order that moves citability fastest, not the order that is easiest to bill.

STEP 01

Give the expertise a name

Author objects that are people, with their own entity, tied to each post. This is the one change that turns 417 anonymous posts into a body of work by named experts.

STEP 02

Settle on one TrizCom

One organisation entity, one canonical name, one https URL, one set of profiles, linked by @id so the publisher of a post and the agency on the homepage are the same thing.

STEP 03

Mark up the questions

Posts already titled as questions are answer-engine targets already. FAQ markup is the short path from that content into an answer box.

STEP 04

Measure it monthly

A baseline, then the same prompts re-run on a schedule, reported as movement a C-suite reader can act on. Not a screenshot of a chatbot.